Olesija Saue

The good news- you have it already. Let me explain. In a nutshell, the value proposition of your personal brand should convey: A specific tangible+emotional value for the customer. Emotional…

Why I believe that Social Selling is like Dating? It was the year 2003. I was working as an HR manager at a steel galvanizing plant. I had a position…

I’ve always been very impatient. I guess I’m far from being unique, as in the current world of instant gratification, we want everything and we want it super fast, preferably yesterday.…

Your personal brand must contain considerably more than just the visual side and well-planned marketing activities. It must first and foremost include your values, attitudes, beliefs, competencies, charisma, a clear…

Quite often I hear an opinion, that personal branding is nothing but "a nice to have" - perhaps important for newbies and wannabes, but definitely not relevant for "serious business…

If you want to market your product successfully, you must KNOW the product and have a clear strategy and action plan. It is the same with personal branding. If you…

How personal branding can help you and your company? Personal branding plays a major role in the world of business and entrepreneurship because strong personal brands serve as important marketing…