People buy from people and sharing useful content via employees networks helps you to reach a sufficient number of potential customers easier so that your salespeople do not have to “get on their nerves” or “wait aggressively.” By trusting your people and investing in the creation of their personal bands you can use the opportunities of social media most effectively…

In order for your personal brand to stand out, it needs to be targeted to the right focus group through appropriate channels. Social media is a very powerful channel, but you should cross-market with other sales and marketing channels to get the best results. The choice of channels and resources is constantly changing, and it is happening at a tremendous…

Busyness often seems to be considered as a measurement of success. When I ask people how are they doing, I often get the common reply- Oh, you know, sooo busy… So not surprisingly, when we are talking about personal branding, I also hear the same phrase- I would like to… I know I should..but I’m too busy for that. And…

Well, a simplistic answer is yes – just be yourself and share your passion and knowledge consistently. Be visible, give value, build credibility and ideal customers will come to you, because of you. And let’s be honest, digital space has made personal branding so much easier than it used to be. Just think about all the free platforms( like LinkedIn),…

You might think about: ✍ Communication tools✍ Email marketing tools✍ Project and task management tools✍ Human resource tools✍ Accounting tools✍ Growth hacking tools✍ Automation tools✍ Business intelligence tools✍ Time management toolsthe list goes on… And you will be right, they are all indeed, important. And yet, there is one extremely effective business tool, that would not make the top of…

Personal branding is a powerful tool, which is often underestimated by so many professionals. Digital personal branding is becoming more and more important as more and more conversations are happening online. You know there is a saying- perception is reality. And in today’s world, your digital perception forms your physical reality. It is true that in our information-saturated and fast-paced…

There are basically two cliche answers to this question and 99% of personal branding experts will give you the same answer- personal branding is all about authenticity and consistency. And I fully agree with them. But knowledge without action is knowledge wasted. We all know, that consistently right actions bring results in any area of our life, and personal branding is…

There are basically two cliche answers to this question and 99% of personal branding experts will give you the same answer- personal branding is all about authenticity and consistency. And I fully agree with them. But knowledge without action is knowledge wasted. We all know, that consistent right actions bring results in any area of our life, and personal branding is…

Your digital personal brand is one crucial part of your personal brand. When someone checks your profile picture on social media, what impression do they get about you? When someone looks at your profile on LinkedIn, what information do they get about you? Are you seen as a thought leader on social media or you only have an account there?…

So much of personal branding is about what you are contributing to the overall conversation. Whether you write, create graphics or make videos, be sure that you’re giving your own personal take and angle on every topic you’re talking about. If you can’t create content at the pace you’d hoped, don’t be afraid to curate content created by others. You…