Personal branding

Personal branding for executives has a bad reputation because many see it as being insincere and inauthentic and just sort of like putting lipstick on a pig. But in reality,…

Your reputation is what you were to others in the past, your brand is about who you are now and whom you want to be in the future. Your brand…

Did you know that 87% of investors make a positive or negative investment decision based on the reputation of the CEO? According to Digital Investor Survey, background research on social…

1. Thinking you don't need a personal brand2. Not being present on social media3. Not "owning" your own brand4. Not cultivating your own brand, separate from the company5. Thinking you…

People often think that personal branding is about becoming a star-influencer with millions of followers online. This can't be further from the truth because you don't need everybody to know…

1. Put together a list of 25 verbs, that are meaningful to you (i.e. to inspire, to educate, to...). Select the most important one.2. If you had to tattoo one…

You might think about: Communication toolsEmail marketing toolsProject and task management toolsHuman resource toolsAccounting toolsGrowth hacking toolsAutomation toolsBusiness intelligence toolsTime management toolsthe list goes on... And you will be right,…

We were happy to share our personal stories and talk about personal branding on one of the most popular podcasts in Estonia and in this post I wanted to discuss…

The good news- you have it already. Let me explain. In a nutshell, the value proposition of your personal brand should convey: A specific tangible+emotional value for the customer. Emotional…

Why I believe that Social Selling is like Dating? It was the year 2003. I was working as an HR manager at a steel galvanizing plant. I had a position…