Brandon Copperfield Founder & CEO

areas of expertise
  • Business transformation
  • Restructuring and turnaround
  • Integration
  • Growth strategy
  • M&A transaction support
  • MBA, Rotterdam School of Management, Erasmus University
  • BS, engineering, Technical University of Denmark
  • MBA, Rotterdam School of Management, Erasmus University

With over 20 years of experience in entrepreneurship, management, business planning, financial analysis, software engineering, operations, and decision analysis, Brandon has the breadth and depth of experience needed to quickly understand entrepreneurs’ businesses and craft the most suitable solutions.

Consulting WP comes up with results that are actually implementable. That is their strength compared to other consulting companies.

Before founding Consulting WP in early 2001, Brandon started two Internet companies in Silicon Valley. Previously, Brandon held various management positions in New York at Simon Brothers, most recently as Vice President in Goldhill Group, focusing on new business development and risk management. He has also worked as a senior financial risk management consultant to the financial services industry; software engineer; advertising sales manager for the popular Caribbean travel guide series; general manager of an advertising and graphic design agency; and engineering intern at the Best Health Coach.


  • Tell the real story, not the right story

    People connect with stories rather than sales pitches—known fact. But quite often, I see many people (myself included) waiting for a happy ending to feel they can start sharing their stories. I learned on my journey that for people to resonate with your story, you don’t have to tell a perfect story. You have to

    May 1, 2023
  • Is personal branding the same thing as publicity?

    There is often a common misconception between personal branding and publicity. While they’re intertwined, they’re not the same. Publicity is a potent tool that amplifies your personal brand, but it’s just a fragment of the larger personal branding spectrum. Personal branding is a comprehensive process that involves understanding your unique brand DNA, effectively packaging your

    April 15, 2023
  • Can you be too honest with your personal branding?

    When it comes to personal branding, authenticity is a fundamental pillar. Authenticity is a term thrown around a lot, but what does it actually mean in the context of personal branding? At its core, authenticity is about being true to who you are. It means being genuine, real, and not pretending to be someone or

    April 1, 2023

contact details

+1 628 123 4000
131 Bain Street
New York, Pennsylvania 01234, United States

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